Using Snapchat and Tinder to source millennial talent

The most used social media source for HR recruitment in Australia would be Linkedin.  The world’s largest professional network now has over $8 million users in Australia and is an excellent platform to source talent.

Recruiters in the US are taking social media recruitment a step further by utilizing popular live social applications like Snapchat, the photo messenger app, and Tinder, the location-based dating app, to make connections with candidates.

Workable, a global hiring software firm, advises that “9 out of 10 companies use social media to attract, source, and engage with qualified candidates. More than half of all professional recruiters rate candidates sourced from social media platforms as ‘highest quality’.”

Would you consider using either of these social media platforms as a direct source of recruitment?  We could see the benefits of posting exclusive clips and pictures of life at YouSTUDY to promote us as a great place to consider working.

This article from HR Dive by Tess Taylor reports that social media has been a growing force in recruitment in the US  for at least the last five years, and that LinkedIn alone may no longer cut it.  Read more of this article here …   You will also find in the article an example of a useful guide published by Social Talent about the use of Snapchat and Instagram in recruitment.